Careers

Director of Marketing - North America

Nightingale is seeking a dynamic, creative and visionary marketing guru that will be responsible for the creation, execution and measurement of the strategic marketing plan for Nightingale across North America.  We are a successful, entrepreneurial and energetic organization that needs an individual capable of balancing strategic thinking with a roll up the sleeves approach.  Candidates must be self-starters, highly motivated, have strong business acumen, and must have proven ability to multi-task. Launching a stronger social media presence is high on our priorities and candidates must have excellent experience in this area.

Key mandates include:

  • Develop a comprehensive Strategic Marketing Plan with senior executives that effectively positions Nightingale in the leadership position in the market
  • Further develop and implement branding initiatives that builds the firm’s brand  name, differentiators, and value proposition to the market
  • Support Product Marketing Management to ensure the successful positioning and launch of products and services in the market
  • Social Media and Social Networking is a key part of our strategy – the ability to create and manage all aspects of web, online and social media including blogging, tweets, SEO/SEM strategy and delivery
  • Lead generation management including the implementation and management of marketing automation and lead management systems
  • Manage Public Relations
  • Seamlessly executing on marketing programs on time and on budget including:
  • Product launches
  • Promotions and Campaigns
  • Events
  • Creating and executing on all facets of marketing communication including public relations
  • Managing and measuring effective marketing spend to budget
  • Managing Customer Satisfaction
  • Internet and web marketing
  • Measuring Customer Satisfaction through surveys and NPS scores

This position reports to the Executive Vice President, North America and involves a significant amount of interaction with customers, partners, staff and other members of the Nightingale management team.

Key relationships include:

  • Working closely with individual business units to support revenue generation initiatives;
  • Partnering with other team members to foster productive relationships with peers and colleagues, stakeholders, external suppliers and clients;
  • Managing and measuring all print and web advertising campaigns based on the call-to-action;
  • Exceptional leadership skills to coach, mentor and manage the marketing team

Qualifications:

  • 5+  years in a marketing leadership role ideally in a healthcare software organization
  • Proven ability launching web and social media programs
  • College or University Degree
  • Leadership experience leading, coaching and managing a team
  • Strong business acumen with the ability to think strategically and execute flawlessly

If you think you are the type of leader that is confident in your abilities, and have exceptional skills to:  see the big picture, build the right plan to support the big picture, and execute this plan, we want to hear from you. This position is located at Nightingale’s corporate head office in Markham, Ontario (Toronto). Nightingale offers a competitive compensation package, benefits package, performance-based incentives, and stock options.  This is an excellent opportunity to join a fun, growing technology company based in Canada. Our core values are important to us and drive the culture and decision making of our company.

Please send your resume to: jobs@nightingale.md